Product Design
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Follow on Instagram for UpdatesProduct Design Syllabus — Unit-wise Content
The official GTU curriculum for Product Design (subject code 2720915) as prescribed for M(D · Semester 2 divides the course into 3 units, covering 42 listed topics. The unit-wise breakdown below is read from the GTU syllabus document for this subject code, so you can check what the course actually covers before deciding which papers to attempt.
Download the official syllabus PDF (2720915)Unit 1 Introduction
- Importance of design
- The design process
- Considerations of Good Design
- Morphology of Design
- Duration and cost of product development
- Challenges of product development
- Designing to codes and standards
- Product and process cycles
- Market Identification
- Competition Bench marking
Unit 2 Development Processes and Organizations
- A generic development process
- concept development: the front-end process
- adopting the generic product development process
- the AMF development process
- product development organizations
- the AMF organization
- Product planning process: Identify opportunities
- Evaluate and prioritize projects
- allocate resources and plan timing
- complete pre project planning
- reflect all the results and the process
- Identifying Customer Needs:Gather raw data from customers
- interpret raw datain terms of customer needs
- organize the needs into a hierarchy
- establish the relative importance of the needs and reflect on the results and the process
- Product Specifications: What are specifications
- when are specifications established
- establishing target specifications
- setting the final specifications
Unit 3 Concept Generation, Selection and Testing
- The activity of concept generation clarify the problem
- search externally
- search internally
- explore systematically
- reflect on the results and the process
- Overview of selection methodology
- concept screening, and concept scoring
- Define the purpose of concept test
- choose a survey population
- choose a survey format
- communicate the concept
- measure customer response
- interpret the result
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